Hog farmer manages IndiaOrganix.com online....
posted on Friday, July 18, 2008 11:38 AM
Author: Sanjay Kumar, Brighton
I am pleased to announce that my old travelling companion, Mark Ezechie, has agreed to develop IndiaOrganix.com for MIKA & Co, in Brighton.
IndiaOrganix.com is a one-stop online shop for British cooks shopping for high quality South Asian organic produce.
IndiaOrganix.com will also have a specialist section for the UK's 1.8 million strong British Asian's looking for devotional and lifestyle accessories from India and South Asia.
Mark's 'roving' brief includes developing research methodologies in the UK spiritual giftware market. He will work closely with me in developing strategies, consumer profiles, and niche markets within the UK's minority faith communities, including Hindus, Muslims, Jains, and Buddhists.
As well as producing the business and marketing plans for IndiaOrganix.com, Mark’s team will assume responsibility for supplier relations in India and South Asia.
The youngest son of a hog farmer Mark is a graduate of Breakwater Lodge Business School, University of Cape Town, South Africa.
Mark is a London based research consultant specialising in online, viral & guerrilla marketing. He divides his time between London and his ancestral farm in Pretoria, South Africa.
IndiaOrganix.com is due to be launched in Brighton in August 2009.
IndiaOrganix.com is a trading division of IndiaOrganix, the Indian food & lifestyle brand owned & managed by MIKA PR & Co.
The IndiaOrganix website is currently under construction.